WHYBACK
Returns prevention · Shopify · NL
WHYBACK
Opening
01/10
01 · Returns prevention · Shopify · NL

Cut the returns your product page causes.

Whyback reads your customers' own return notes, repairs the page with one reversible fix, and measures the drop against your own catalog. When the page isn't the cause, it says so — and writes nothing.

Run your free teardown Read-only first
Fig. 0 — one product
Linen Shirt 04 · 96-day window
Before 15.0%
−5.2 pp measured
After 9.8%
Control14.1 → 13.6
Attributed4.0 pp
BasisIllustrative
02 · In their own words
Return notes · Linen Shirt 04248 returns · 90 days · unedited
  1. 001“ran small”Sizing
  2. 014“sleeves too long”Sizing
  3. 027“ordered two sizes to be safe”Page defect
  4. 041“no measurements on the page”Page defect
  5. 068“M fitted like an S”Sizing
  6. 112“fit was fine, wrong occasion”Not the page
Nobody buys two sizes on purpose.

Twelve people wrote the same sentence about one shirt. That is not a customer problem — it is a sentence missing from the page.

03 — De Meetlijn
Proof, not analytics.

A raw before and after can lie. Whyback keeps the control, the horizon and the caveat in the same record.

BEFORE
15.0
AFTER
9.8
−0.0 Points
control adjusted
Fig. 1 — return rate, 90 daysIllustrative example
Diagnosis
Reads what already exists.

The notes on your returns. No extra surveys, no friction for your customers.

Reversible fix
Your theme is never edited.

A separate section on the page. One click and it's gone.

Measured ∆
Checked against your own catalog.

90 days before and after, so a seasonal dip never counts as a win.

04 — The weight of it
150 units came back last quarter.

Filled circles are the ones your page caused. Push them around — they have real weight. Then publish the fix and watch what the page was carrying.

Units on the floor · 150 Return rate · 15.0% 1000 orders · illustrative
05 — What we are for
Weonlyearnourkeepwhenyourmeasuredreturnratefalls.
Most of the returns market earns more while your returns stay high.
Whyback never bills per return. Return portals often do; our price follows your order band, not your return rate. We print the result either way.
If the page is fine, we say so. That is the whole product.
06 — The honest branch
Sometimes the honest answer is: your page is fine.

When returns come from change-of-mind or colour choice, not the page, Whyback says so and writes nothing. Portals earn more when you return more. We don't.

38%
No-write rate · 3 of 8 diagnosed

Illustrative example · not merchant or fleet data

Leather Tote · page is not the cause · no changes made
07 — Output log · Leather ToteNo write performed
Recommended change
None
Change-of-mind returns are not a page defect. Writing anything here would only add noise to a page that already works. Silence is a result too
08 — Pricing
Priced by volume. Never per return.
19
From · per month · 30-day free trial
Coming soon to the Shopify App Store
The first five stores write the case study.
Email the founder
WHYBACK
WHYBACK

Returns prevention for Shopify apparel stores. Diagnosis, reversible fix, measured result. Built in the Netherlands.

Product
Product Method Pricing
Shopify App Store — soon
Principles
Never per-return fees
Every fix reversible
Honest when it fails
Company
Contact Privacy
© 2026 Whyback. Built in the Netherlands. No cookies, no tracking. Every figure on this site is an illustrative example. Diagnosis by Claude (Anthropic)